BHG
- Campaign Activation
- Content Marketing
- Content Creative
BHG was looking to improve the online and offline sales of its wide range of products via attractive promotions during September. However, with most retail outlets riding on the 9.9 sales, BHG knew it had to stand out through visually unique scroll-stopping content to stay competitive.
Customers' online consumption has grown exponentially during the pandemic that it is creating new levels of expectations that brands must meet to gain attention.
Working closely with the BHG team, we introduced new explosive energy and fresh ideas to the digital presence for two campaigns; the 9.9 and Mid-Season Sale. Product features from well-loved brands and promotions were centred around the campaigns. We created a theme that taps onto the euphoria of shopping with the intention of drawing online viewers and turning them into retail customers at all participating BHG outlets.
Taking online customers back to offline retail stores for a shopping experience they've been missing.
Corntent assisted the BHG team to provide the in-store visuals and promotional banners during the length of the campaign. This was applied to all stores island-wide.
Selected Clients
